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10th July 2013
 Google Nexus 10 vs iPad 4: Who will win the tablet war?
Currently, 43 percent of tablet users spend more time with their device than their desktop computers, while 28 percent use it as their primary PC, as published on a study. In this article, we'll have a look at the latest round in the tale of the tablets by comparing Google Nexus 10 over Apple's iPad 4 to see who got better features.
The tablet war has escalated to a new level as Samsung-manufactured Google Nexus 10 strives to compete against Apple's iPad tablet domination, whilst their latest launch, the iPad 4 is pitched to ensure the continued success of the iBrand. It will come as no surprise to note that both machines excel over others when it comes to certain tablet attributes. Apple leads the way in network capability and tablet content, whilst Google's Nexus 10 is both cheaper and has better resolution. If you want to know where to put your money, then read on for an in-depth analysis of the two competing products.
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 Money matters
Nexus 10 is sold at £319 ($490) for the 16GB version and £389 ($600) for the 32GB version. That is around 25% cheaper than Apple's Wi-Fi and LTE connected iPad 4 which starts at £399 ($620) for 16GB, £479 for 32GB and £559 for 64GB. Google, alas, does not provide 3G or 4G-enabled Nexus 10s as of yet.
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 A question of applications
The old application mystery does not need much further analysis. Both the Nexus, with its integration to Google Play, and the iPad, with its access to the App Store, have more apps to choose from. With 700,000 or so apps in each, you will not struggle to find those which suit your requirements.
Apple's lengthy experience in tablets has given them an edge offering dedicated tablet apps. Nexus is fighting back, however, and will allow its users to access the Play Music Service.
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 Peacock feathers
Where Google's Nexus 10 excels is its screen. Its 10-inch panel has a remarkable 300ppi. That's around 15% larger than Apple's resolution of 264ppi. The Nexus 10 also has a 16:9 display compared to the iPad's 4:3.
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 Power play
The Nexus 10 runs with a dual-core Samsung Exynos processor with a quad-core ARM T604 graphics processor. On the other hand, the iPad has Apple's own A6x processor, a dual-core design with quad-core graphics. However, the Nexus 10 is arguably more powerful motoring at 1.7GHz compared to the iPad 4's 1.4GHz.
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Nexus 10 races ahead
The Nexus 10 has 2GB of RAM whilst the iPad 4 has only half the capacity at approximately 1GB.
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 Operating system
The Nexus 10 runs Android 4.2, aka Jelly Bean. The iPad 4 uses Apple's iOS 6. Both systems poll dividing opinions, depending on whether you are an Apple addict or are gripped by Google. Jelly Bean does offer more flavor enhancers, whilst iOS 6 is considered to be more user-friendly.
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 Storage
The Nexus 10 is only available with storage capacities of 16GB or 32GB, while the iPad comes up trumps with an additional 64GB version. Both devices need some of that capacity for the operating system, and neither device has a card slot for additional storage.
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 Media
Both devices have similar cameras but the Nexus 10 does lead the way with an LED flash. Its audio is also slightly superior, thanks to its stereo speakers.
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 Battery life
The iPad gains back some momentum with a better battery life. It can run for ten hours, compared to the nine hours to which the Nexus 10 is restricted.
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 Network
The iPad is a clear winner here, thanks to its 3G and 4G LTE compatibility.
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 Worth the weight
At just 603g and 8.9mm thickness, the Nexus 10 is a trimmer machine compared to the iPad 4, which weighs in at 652g with a 9.4mm thickness.
So, what do you think about Google's Nexus 10 and Apple's iPad 4? Which is worth buying? Tell us about it by sending us a Tweet.
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 Author's Bio:
Allie Cooper is a writer and tech enthusiast who loves getting her hands on newly released gadgets and mobile applications. She makes sure to keep a close eye on the latest on social media and tech trends from Verizon Wireless . Find her on Twitter.
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